Apple isn’t cool anymore: teens
Apple has been in the news lately, and not necessarily because it’s selling new and vastly innovative products. And now the results of a new survey suggest Apple’s cool factor is fading.
Actually, it seems as though the company is making headlines for all the wrong reasons.
A report in the Wall Street Journal tossed cold water on Apple’s hot stock price by suggesting that the tech giant was cutting orders for parts used in its iPhones due to less demand for the device.
Sources told the WSJ that orders for the screens that go in the latest iPhone declined to about half what they had planned for, although at least one analyst says that wasn’t reason to panick.
Wall Street is taking notice, however. Apple’s stock price has dropped by 28 per cent since it hit a high of $702.10 back in February 2012.
And now the ultimate barometer of what’s cool is turning on Apple.
Research from the Buzz Marketing Group suggests teens don’t think Apple is cool anymore. Instead, they have their eyes on Samsung’s Galaxy SIII and the Microsoft Surface tablet.
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